I’ve been looking into the pros of direct advertisers on ad networks, and it’s quite interesting! A big advantage is that you get to keep 100% of the proceeds, which is great. Plus, you can build strong, long-term relationships with advertisers, leading to more consistent and higher-paying campaigns. On the other hand, managing and negotiating deals requires more effort. If you’re in marketing, you should definitely check out some of the best B2B landing pages for inspiration—they’re full of great strategies!
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